Comments on: Not to Totally Diss Yahoo!…

By: Lucas McDonnell

Lucas McDonnell — Wed, 27 Feb 2008 04:16:32 +0000

Interesting to hear about your experience with Yahoo!. I’ve sent a few emails to inquire about Y!’s ad services, and how I could participate in publishing Y! ads on my sites, only to receive silly unrelated auto-generated messages. I have to say — I’ve been very disappointed with their services in general. Guess I’m just old-school with the customer service thing.

By: Alan Johnson

Alan Johnson — Mon, 07 Jan 2008 19:09:20 +0000

Indeed, Y! definitely only has the potential of sending a fraction of the traffic G can your way, and that is not something which is likely to change anytime soon.

Alan Johnson

By: ã‚¸ã‚§ã‚¤ã‚½ãƒ³ (Jason)

ã‚¸ã‚§ã‚¤ã‚½ãƒ³ (Jason) — Mon, 07 Jan 2008 08:12:55 +0000

This seems to be a clear sign of language positioning. Google practically owns the English search market while Yahoo! tends to do better elsewhere. That said, the markets that Yahoo! dominates is not where the money is at. These companies should really be doing some big pushes into the other Asian nations like China and India. The little presences they have right now just just isn’t enough to compete with local search solutions.

Of course, a big push in India might be a little difficult … how many languages are used in that country? 150?

By: Mark Dowling

Mark Dowling — Mon, 07 Jan 2008 03:37:24 +0000

Interesting stat from Jason. Here in Aus, Hitwise told me that Google own 83% of the search engine market share, and Msoft is #2 (albeit only just ahead of Y). Wouldn’t you just hate to run one of the teensy search engines?
BTW someone said in New Zealand, Google % share is up over 90%. Wow.

By: Alan Johnson

Alan Johnson — Sun, 06 Jan 2008 18:47:53 +0000

I agree, even if, let’s face it, passing them is not much of a challenge for anyone who knows a thing or two about PPC, they are something you can mention to potential clients.

Alan Johnson

By: msdanielle

msdanielle — Sat, 05 Jan 2008 20:06:58 +0000

did you see “universe; galaxy; planet” ?
if you’re looking into getting PPC clients, you should get these.

By: msdanielle

msdanielle — Sat, 05 Jan 2008 20:04:51 +0000

how so? (in regards to yahoo)
btw i am getting my site redesigned and im too lazy to fix the sidebar

By: msdanielle

msdanielle — Sat, 05 Jan 2008 20:03:35 +0000

the test is designed for internet marketers. if you want to learn about adwords inside and out without taking the test, just go through all of their tutorials and lessons. you don’t have to take the test, that’s just so you can have the badge.

By: msdanielle

msdanielle — Sat, 05 Jan 2008 19:59:13 +0000

from what i gather, yahoo! and yahoo! japan operate almost independently of each other. i spoke with a couple yahoo managers that went to yahoo japan and that’s the sense i got. anyway, thanks!

By: Andrew

Andrew — Sat, 05 Jan 2008 13:07:24 +0000

Some of these questions on the YSM test are really embarassing. Especially that second screen cap you’ve got there, that’s just terrible.

I was looking at going through the Google advertising exam myself recently, and probably still will… soon…